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Mark in Motion

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<direction> A 8-second 1:1 logo reveal for Northwind, a sustainable architecture studio. The logo: a wordmark in a geometric sans with a mark made of three stacked chevrons, like wind passing over a roof. Build the logo out of its own construction geometry: a precise grid, circles and guide lines draw first, the mark's shapes are cut from them, and the guides retract the moment the shapes are complete. It should feel like watching a designer's sketchbook resolve into a finished identity. Palette: warm sand, deep slate, and one leaf green. Wordmark typeface: Space Grotesk. Lines draw at constant speed, shapes land with mass, and the wordmark tracks in from wide letter spacing to tight. Banned: light sweeps, shine passes, particle explosions, 3D extrusions, lens flares, smoke. </direction>

<structure> First 30%: a construction grid draws across the square frame and guide circles intersect. Next 30%: the mark's shapes are carved out of the guides one at a time and drop into place. Next 25%: the wordmark tracks in beneath the mark as its letter spacing tightens, and the guides retract. Final 15%: the finished lockup with the tagline "Built with the weather." breathes gently and holds. </structure>